Trusted Directories Latest News

Trusted Directories Latest News

Trusted Directories team share latest stats on Canadian Connectivity - proving the time to get mobile in business is NOW

The Trusted team strives to keep up with the innovations in marketing and advertising as they happen.. we 'WALK the WALK and TALK the TALK' . Trusted is  super active ( and effective) on our many  (SM's) social media platforms, we blog consistently and we have a fantastic new Trusted App.

' New media ' is constantly changing and it is important as a business owner and / or marketing person to take the time to keep yourself informed (and on track) with new developments, so you can see how they may influence and affect your businesses bottom line now and in the future.

When we find great information we share it with our partners and friends here on the Trusted Canada blog and in person, after all, that's what being social is all about.

 

The Trusted Directories mandate is to make consumers life easier by promoting and supporting GREAT local SMB's ( Small Medium Businesses) because we realize without them in a marketplace offering great service and local accountability we would all suffer...they are the true life blood of the economy, the worms in the dirt, and it's important that they are supported and that they are encouraged to make time to keep up with consumer trends and habits.       

 

Canadian connectivity and mobile trends...why it's important to have an online AND mobile presence in business today

( and if not plan for it soon!)

 

FACTS FIRST:

  • Canadian consumers are WAY ahead of the rest of the World when it comes to Online and mobile usage- spending on average 17.5hous a week online!   
  • Over 80% of the population has internet access, and more and more Canucks are signing up daily and embracing social media via smartphones. 
  • Canadian watch more videos online each month than any other nation on Earth.
  • The average Canadian consumer is plugged-in everywhere!

In the average Canadian home it is not uncommon to have 10 + points of internet access ( multiple smart phones, desktops, tablets, laptops, ipods, smart TVs, online gaming system's like Play Stations, Digital Media receivers like Boxee's or Apple TV's) . Canadians access the internet on the go, at work, while watching TV, and while shopping ( who hasn't check a bottle of win on an App or done a quick internet scan to price check on an item you are considering buying? ). So it really doesn't make ANY sense that Canadian businesses are still lagging when it comes to integrating ecommerce and mobile marketing into their marketing strategy. If they want to engage with the constantly increasing online Canadian consumers, businesses must take action to increase their online activity to have a chance of ' getting the sale' .

Marketing experts have been telling us for 2+ years now that “mobile is the next big thing.” ..and guess what it is HERE! 

Local SMB's need to Adapt and Grow ..or they will SUCK, because if they aren't where their customers are looking for them,  they will lose the sale to someone that is! Chances are that someone is a BIG BOX that has been waiting for the opportunity to take the business, with a department of marketers who are in step with what's been happening and who have everything already in place to make the experience as smooth as possible for customers to switch their business over or new customers to choose them.

Here is a great Infographic from 6SMarketing that does a great job of laying out EXACTLY where Canadian connectivity was at in 2012..and it isn't decreasing that's for sure! Some truly startling stats ( from GOOGLE ) that really do prove our point!

So what do we know for sure?  

This ' interweb thingy'  isn't going away,  social is vital for business success NOW (and in the future) and mobile IS an important factor and SHOULD be an important consideration in any SMB's marketing strategy (especially in their website design).

Even if you personally don't feel like you and your social group of peers are as connected as the stats we have shared, even if you don't personally like to be online so much, even if it 's not how YOU do business....take heed of this great saying that we use all the time to prospective clients who struggle with our concept and way of doing things..

"The Fisherman doesn't have to eat the worm ..it's not MEANT for him!"

 

 

If you want to know more about Trusted and what we do-  connect with us ..you'll find us on Facebook in Saskatoon, Facebook in Regina , on Twitter @Trustedcanada on You Tube , on Blogger on Pintrest , on LinkedIn or just Contact us through the website

How is your marketing plan changing with the shifts in consumer habits? Trusted directories founder shares some stats that may surprise you

With latest stats out showing that Canadian Internet useage is leading the World yet again ...how does your companies marketing strategy plan to reach these people? They are not turning to Yellow Pages or the Newspaper for research or to find businesses anymore ..thats for sure!

Trusted businesses have a significant advantage in their local market in this area!!

The average Canadian spends 45 hours on the Internet each month and they are amongst the world's most engaged and savvy online users.

Accessing video online is particularly intensive in Canada, thanks to the country's investment in video-enabling broadband technology. According to ComScore, Canadians watched more videos online than anyone in 2011, averaging 300 views per month. Notably, every second one of those videos was watched on YouTube, where views increased by a staggering 170 per cent in 2011, indicative of the overall rise in viewing intensity by Canadians online.*

At Trusted we produce 30-90sec videos for our Partners FREE of charge .....who else does that for you ?

In this case, it's plain to see that if you keep doing what you have always done you WILL get different results....and your business will fall behind the times and your competition!

 

 

For more information contact us here 

 

 

*source CIRA 32013 Factbook

S & E Trusted Online Directories shares its local directory marketing strategies in this business tip.

S & E Trusted Online Directories founder shares a business tip with small businesses in Saskatoon and beyond. How to do advertising effectively and why to advertise period!

S & E Trusted Online Directories was a  finalist for Marketing for the prestigious Saskatchewan Chamber of commerce ABEX Awards 2012, and it was their innovative marketing strategies they use to advertise www.trustedsaskatoon.com and www.trustedregina.com  that saw them recognized across the province after less than 18months in business.  

The Trusted group of  local directories www.trustedsaskatoon.com and www.trustedregina.com really are the smart and simple choice.

So what is Sara Wheelwrights, our founders background?

Here she shares some of her story and some big goals!  

" I've been immersed in the wonderful world of marketing, advertising and business since 1992. I persuaded business owners to buy Yellow pages, Internet, Pharmaceuticals and Radio over the years, very succesfully, before I decided to take the leap and start my own marketing/ advertising company. I founded S & E Trusted Online Directories in 2011 after thinking about the idea for years.

At Trusted we ONLY promote and do business with trustworthy locally accountable businesses. I am confident that before I created the Trusted concept, that these wonderful local businesses had no where to turn to in the advertising world that really understood how great they are, and truly valued the really important qualities of honesty amd integrity above the endless quest for MORE SALES and advertising revenue.

My primary goal is to ensure that all the Trusted partners are well represented by my Trusted team, and that the public in the cities we service are informed about and directed to Trusted businesses as the preferred choice! My company communicates daily to the public via many platforms and we help them understand why and how the TRUSTED businesses stand apart from their local competition by being Trusted. We commit to always assisting the public in the cities we serve, by providing quick and easy access to great retail and service providers.

I aim to take Trusted nationwide within 3 years, I never think small it would be a disservice to my 3 children, my supporters, my clients and to the concept of  'being' Trusted  "

Sara Wheelwright

 

 

 

Trusted Canada shares more Trusted Saskatoon Directory and Global TV Business tips

The Trusted Canada teams really has high goals and expectations- our aim is to be the middle man between buisness and consumer - and we want to help , and we want to reach as far and wide as we can with our marketing strategy to do that!!

Each week Trusted provides tips on Global Saskatoon to help businesses achieve greater success with online and mainstream marketing, and to let them know what the public wants from them- and we also share consumer tips from the Trusted businesses who want to help the public . and make their lives easier!!

Find them all on the TRUSTED CHANNEL on You Tube  here..over 6000 Views and counting!  

Business tip on Video marketing

Do you utilise Video in your marketing mix? Here are a few reasons why you should!!

 

Saskatoon and Regina local Trusted Tips set the TRUSTED DIRECTORIES apart from any other!

www.trustedsaskatoon.com and www.trustedregina.com   are more than just the best Regina Directory and the Best Saskatoon Directory they are a growing resource library of Tips ..some provided by our Trusted Partners who really are THE LOCAL EXPERTS in their industries in Saskatoon...and some consumer and business tips provided by us here at Trusted S ! Lets face it ...if you can deal with the experts that share their knowledge freely...why would you go anywhere else? Trusted  is here to work for you the consumer ...we want to save you TIME, STRESS and MONEY..Trusted does the research for the consumers ( probably much more thoroughly), so they don't have to..

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ADDRESS

S & E Trusted Online Directories Inc
TrustedCanada.com
129 21st St E #400
Saskatoon, SK   S7K 0B2
Ph: 306.244.4150

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