S & E Trusted Online Directories founder shares a business tip with small businesses in Saskatoon and beyond. How to do advertising effectively and why to advertise period!
S & E Trusted Online Directories was a finalist for Marketing for the prestigious Saskatchewan Chamber of commerce ABEX Awards 2012, and it was their innovative marketing strategies they use to advertise www.trustedsaskatoon.com and www.trustedregina.com that saw them recognized across the province after less than 18months in business.
The Trusted group of local directories www.trustedsaskatoon.com and www.trustedregina.com really are the smart and simple choice.
So what is Sara Wheelwrights, our founders background?
Here she shares some of her story and some big goals!
" I've been immersed in the wonderful world of marketing, advertising and business since 1992. I persuaded business owners to buy Yellow pages, Internet, Pharmaceuticals and Radio over the years, very succesfully, before I decided to take the leap and start my own marketing/ advertising company. I founded S & E Trusted Online Directories in 2011 after thinking about the idea for years.
At Trusted we ONLY promote and do business with trustworthy locally accountable businesses. I am confident that before I created the Trusted concept, that these wonderful local businesses had no where to turn to in the advertising world that really understood how great they are, and truly valued the really important qualities of honesty amd integrity above the endless quest for MORE SALES and advertising revenue.
My primary goal is to ensure that all the Trusted partners are well represented by my Trusted team, and that the public in the cities we service are informed about and directed to Trusted businesses as the preferred choice! My company communicates daily to the public via many platforms and we help them understand why and how the TRUSTED businesses stand apart from their local competition by being Trusted. We commit to always assisting the public in the cities we serve, by providing quick and easy access to great retail and service providers.
I aim to take Trusted nationwide within 3 years, I never think small it would be a disservice to my 3 children, my supporters, my clients and to the concept of 'being' Trusted "
1000's of newcomers from Canada and overseas are arriving in Saskatchewan every month to start a new life. Help them out by telling them about www.trustedsaskatoon.com and www.trustedregina.com . The directories that work FOR the people of the cities we service.
Save them time, money and hassle and recommend Trusted directories with confidence! We GUARANTEE they will thank you for it!
S & E Trusted Onlines Directories commitment to community support & involvement
S & E Trusted Online Directories -the parent company that owns the online directory websites www.trustedsaskatoon.com and www.trustedregina.com believes firmly in giving back to the communities we serve.
Since we launched www.trustedsaskatoon.com on May 31st 2011 we have had a consistent presence in community charities/ non profits and events in both of the Trusted cities we service..
Here is a list of community involvement since May 30th 2011: Totalling over $23,500 in just 18months
We are proud to partner, support and GIVE the Thumbs up to local charities, non profits and community events.
- Child Find Saskatchewan – sponsored and helped promote an event through social media at Broadway Theatre.- $600
- We now sponsor them ongoing and promote them on www.trustedregina.com and www.trustedsaskatoon.com - $3000
- Campbell Homes Pink House for the Breast Health Centre- Sponsors- $5000
- The Little Red Dress Club- Host Sponsor of the Scarlet Soiree benefitting Pink House Campaign- $400
- Sponsored a local first nations youngster to go to Leadership camp at YMCA -$150
- MS Society $250 donation from a Facebook contest Incentive
- C95 Radio Marathon for Breast cancer $250 Donation from a Facebook Contest Incentive
- Habitat for Humanity Regina Woman’s Build Sponsor 2011 and confirmed for 2012 - $2000
- Silver Sponsor of Saskatchewan Seniors Mechanism Celebrating Senior Volunteer awards 2011 & Bronze sponsor 2012 -$3500
- Tourism Saskatoon Golf Tournament Hole Sponsor 2011. $250
- CFCR- $350 donation to the community Radio station.
- Hole Sponsor of Synergy 8-Decora homes –Saskatoon Crisis nursery initiative 2012 -$3000
- Several donations to silent auctions/ steak night fundraisers - $400
- Focus Mortages Kid Sport Regina Golf tournament Hole sponsor- $250
- YWCA Womens of Distinction Awards donation - $3000
- MS Walk Saskatoon $350 donation
- Kidsport Regina Charity Race Silver Sponsor $250
- Canadian Cancer Society Jail n Bail - $100
- New Hope Dog Rescue - Red Dress Pub Crawl - $250
- Relay For Life - Facebook Incentive - $176
- Helping Regina boy Harrison to get to hospital - $100
- Childrens Wish Saskatoon though Facebook Contest $250
Here is a letter we received today at Trusted HQ in saskatoon from the Saskatoon YWCA ...this truly shows what these donations big and small add up to ..and what they mean to the people who are the beneficiaries!
We are proud to be the only local Directories that work for you ..but we don't do it alone ..TOGETHER WE ARE TRUSTED!
Our Trusted community of locally Trusted businesses are growing by the month, and collectively we raise $1000's and $1000's each month for our local community - giving back is the way to go and we give all our partners the Thumbs up for their amazing fundraising efforts and their individual donations and we will always support their efforts through donations and by sharing their events and iniciatives through our blogs, and via our social media platforms where we now have over 13,000 fans and followers!!
www.trustedsaskatoon.com and www.trustedregina.com are more than just the best Regina Directory and the Best Saskatoon Directory they are a growing resource library of Tips ..some provided by our Trusted Partners who really are THE LOCAL EXPERTS in their industries in Saskatoon...and some consumer and business tips provided by us here at Trusted S ! Lets face it ...if you can deal with the experts that share their knowledge freely...why would you go anywhere else? Trusted is here to work for you the consumer ...we want to save you TIME, STRESS and MONEY..Trusted does the research for the consumers ( probably much more thoroughly), so they don't have to..
The Trusted Team is absolutely THRILLED, Excited & Proud to announce that S & E Trusted Online Directory - the business that owns the www.trustedsaskatoon.com , www.trustedregina.com online directories and www.trustedcanada.com has just been announced as one of the 5 FINALISTS for the 2012 ABEX award for Marketing -These are the Saskatchewan Chamber of Commerce awards for excellence in business!
Sara Wheelwright the Trusted Founder received a phone call Sept 9th from the Saskatchewan Chamber with the news...and it was quickly announced to the media in the following press release:
For Immediate Release September 5, 2012 2012 ABEX Finalists Named
The Saskatchewan Chamber of Commerce is pleased to announce the list of finalists in the 2012 Achievement in Business Excellence (ABEX) Awards. In total, 46 nominations from outstanding Saskatchewan businesses were selected as finalists within the 10 ABEX categories. “The quality and diversity of these finalists really showcases the way in which Saskatchewan’s economy is taking a leadership role within Canada, and across the global stage,” said Steve McLellan, CEO of the Saskatchewan Chamber of Commerce. “This year’s slate of nominees is an interesting combination of established businesses with proven achievement records and more recent enterprises that truly show the innovative nature of the latest generation of Saskatchewan entrepreneurs.” This year will mark the 29th anniversary of the ABEX Awards, Saskatchewan’s largest celebration of private sector achievement. The event is hosted by the Saskatchewan Chamber of Commerce, and presented by Conexus Credit Union. The ABEX is open to any private sector business registered within the province, regardless of size, location or industry. The 2012 ABEX gala, set for October 20th at the Delta Hotel in Regina, is themed as a tribute to commemorate the 130th anniversary of the Royal Canadian Mounted Police. Tickets for the event are on sale now at www.saskchamber.com
Announcement of the 2012 recipients of the Hall of Fame and Business Leader of the Year will be made prior to the event.
The Business of the Year ABEX Award will be announced at the event October 20th.
The 2012 ABEX Award Finalists Marketing
Sponsored by KPMG LLP
Trusted would like to extend wishes to the other 45 finalists in all categories of the ABEX awards ( see full list here ) Congratulation and Good Luck ..we look forward to meeting all of you at theOctober 20th Gala in Regina..to celebrate excellence in business in the province of Saskatchewan ..it what we live and love!!
Thanks must go to our media partners, Family and friends along with the Trusted Partners for their ongoing support!
Just like we said in our 30 page application - " We are driven to do what we are doing because the Trusted team believes we are doing a good thing- for business in the province as well as for the public….we are rewarding and promoting excellence in business from local Saskatchewan businesses big and small …and we are doing it because we BELIEVE in what we are doing ..and we BELIEVE in our Trusted Partners!
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